J&K Bank-CSR






Corporate Social Responsibility (CSR)

CSR Policy.

Premeable: Corporate Social Responsibility (CSR) is not merely compliance but a social investment to help sustainability of society. It is a commitment to support initiatives that measurably improve the lives of under-privileged by addressing their needs. Being the largest and the oldest commercial institution in the union territories of J&K and Ladakh, the Jammu & Kashmir Bank Ltd has adopted Corporate Social Responsibility as a considered means for sustainable growth and believes that CSR is a way of going beyond business objectives for strengthening shared value and contributing to social good.

Purpose: J&K Bank is committed to identifying and supporting CSR programmes aimed at developing and advancing the communities, particularly the people belonging to marginalized and other weaker sections of society, irrespective of caste, creed and religion. The Policy Document shall also serve as a guiding document to help identify, execute and monitor CSR Programmes besides, functioning as a self-regulating mechanism for the Bank’s CSR activities and enable adherence to all regulatory standards including Indian Companies Act, 2013.

Policy Statement & Vision: In alignment with its vision, the bank as a socially responsible corporate citizen, shall continue to enhance value creation in the society and the community through its CSR activities, which ultimately would promote sustained growth in the society. The main objective of the CSR Policy shall be to showcase the Bank's continuous commitment to participate in economically, socially and environmentally sustainable activities for upliftment of the marginalized and under-privileged sections of the society to promote inclusive socio- economic wellbeing and growth, empowerment of communities, capacity building, environment protection, promotion of green environment, development of backward regions by specially focusing on the projects relating to the benefit of the marginalized sections of the society. However the core operational geography would be given preference for CSR activities.

Download Detailed CSR Policy

Facts & Figures

Million + Lives Impacted

+ Projects Undertaken

Crores+ (INR) Spent

CSR Activities FY2024-25

A. Healthcare & Hygiene

SDG 3 - "Ensure healthy lives and promote well-being for all at all ages"

1. Trolleys and Wheelchairs to various Govt./Charitable Hospitals and Health Facilities

A robust healthcare system is essential for any society, and given the significant pressure on government-run healthcare facilities, especially in J&K, it has become crucial for responsible corporates like J&K Bank to step up. By supporting the Government's efforts through innovative CSR projects, J&K Bank aims to complement public health initiatives. In this context, a project was developed to enhance the existing healthcare infrastructure by providing patient-transport trolleys and wheelchairs to various government hospitals in J&K. Under this initiative, the Bank provided following items to SKIMS Soura, SMVD Charitable Society, GMC Anantnag, B&J Hospital Srinagar:

  • 39 Hydraulic Casualty Trolleys
  • 124 Stretcher-on-trolleys
  • 128 Foldable wheelchairs

The initiative augmented the Health Infrastructure especially of Hospitals in the larger interest of patient care.

2. Platelet/Apheresis kits for children suffering from blood-dysfunctional diseases

The incidence of blood cancer has surged alarmingly in the Kashmir Valley over recent years, creating an urgent need for Apheresis Kits (Platelet/Therapeutic kits with ACD and saline) to support effective treatment for diagnosed patients. Unfortunately, many underprivileged individuals struggle to afford these essential kits, as the associated costs are not covered by the "Ayushman Bharat/Golden Card Scheme."

Recognizing this critical need, J&K Bank partnered with SK Institute of Medical Sciences Srinagar (SKIMS) to make a meaningful impact. The Bank provided 200 apheresis kits to support the treatment of children suffering from cancer and other blood disorders, bringing relief to families facing financial challenges. Notably, SKIMS is the only hospital in J&K dedicated to pediatric oncology, serving approximately 350 young cancer patients annually from the regions of Jammu, Kashmir, and Ladakh.

3. Support to TB Patients of Kargil under PM's TB Mukht Abhiyan

The Government of India, through the Pradhan Mantri TB Mukt Bharat Abhiyaan, is dedicated to eradicating TB by 2025. In its effort to reach this target, the Union Health Ministry launched a campaign in September 2022, encouraging citizens, NGOs, and the corporate sector to sponsor monthly food baskets for TB patients. These patients require quality nutrition to strengthen their fight against the infection. Sponsors can fund specific food baskets designed for adults and children through district-level TB program officials.

Aligned with this mission and following directives from the Ministry of Health and Family Welfare, J&K Bank partnered with Kargil Health Authorities to support 97 TB patients by providing nutritional assistance for six months.

4. Support to TB Patients of Leh Ladakh under PM’s TB Mukt Bharat Abhiyaan

In line with the national mission to eliminate tuberculosis, J&K Bank extended its support to 105 TB patients in the Leh region by providing monthly nutritional food baskets for a continuous period of five months. This intervention was crucial for the high-altitude region, where medical access is limited and nutritional deficiency is common among patients. The food kits were tailored to meet the dietary needs of TB patients, aiming to aid faster recovery and improved adherence to treatment regimens. The initiative also aligns with national goals of public health strengthening through community-based support.

5. Assessment and Treatment for Persons with Hearing and Speech Impairment

J&K Bank collaborated with a reputed implementing agency to organize over 15 health camps across Jammu, Kashmir, and Ladakh, focused on assessing and rehabilitating individuals with hearing and speech impairments. More than 1,500 individuals were assessed and provided with high-quality hearing aids free of cost. Additionally, speech therapy was made available to those who needed further assistance. This initiative significantly improved the quality of life for many beneficiaries by enabling better communication, inclusion in daily social interactions, and greater confidence.

6. Project on Maternal and Infant Health Among Tribals

To support maternal and child health in underprivileged areas, J&K Bank initiated a project targeting tribal communities in the Anantnag and Rajouri districts. In collaboration with healthcare professionals and NGOs, training was imparted to birth attendants, empowering them with knowledge and skills for safe deliveries. Free nutritional supplements and essential medicines were provided to pregnant women, alongside routine diagnostic tests. The initiative aimed to address high maternal and infant mortality rates, while ensuring healthcare access to the most vulnerable sections of the population.

7. TB Eradication and Awareness Initiative – Kargil

As part of its commitment to tuberculosis eradication, J&K Bank provided a fully equipped awareness vehicle to the District Tuberculosis Center in Kargil. This mobile unit enabled the health department to conduct extensive outreach programs in remote areas, spreading awareness about TB symptoms, prevention strategies, and available treatments. The vehicle also facilitated health screenings and interactive sessions with local communities. This initiative played a key role in bridging the information gap and promoting early diagnosis in a geographically difficult region.

8. Tuberculosis Elimination Campaign under PM’s TB Mukt Bharat Abhiyaan – Jammu

Further strengthening the national TB eradication program, the Bank supported 400 TB patients in Jammu by providing food baskets for a duration of two months. In addition to nutritional support, an SMS-based awareness campaign was rolled out, reaching more than 5.2 million people across the region. The messages focused on busting myths around TB, encouraging timely treatment, and highlighting the importance of adherence to prescribed regimens. This two-pronged approach ensured both physical support for patients and mass awareness across the public.

9. Support to J&K’s Health Infrastructure

In one of its largest healthcare contributions, J&K Bank provided 251 hydraulic casualty trolleys, 894 stretcher trolleys, and 610 wheelchairs to all district and sub-district hospitals across Jammu & Kashmir. These items were aimed at improving patient care and movement within emergency and general hospital facilities. In addition, the Bank donated ambulances to GMC Anantnag and GMC Udhampur. Specialized medical equipment was also provided to the Pulmonary Rehabilitation Department at GMC Baramulla and to IMHANS Srinagar, boosting their capacity to deliver quality medical services.

10. Contribution to Shri Mata Vaishno Devi Charitable Society for Medical Equipment

J&K Bank supported the Shri Mata Vaishno Devi Charitable Society by providing essential medical equipment for their newly established medical college at Katra. The support aimed to build the college’s capacity to deliver advanced medical education and healthcare services to the region. This intervention also aligns with the Bank’s long-term vision of promoting quality healthcare infrastructure and human resource development in the medical field.

11. Contribution to Ramakrishna Mission – Physiotherapy & Accessibility Support

J&K Bank extended support to the Ramakrishna Mission Health Centre in Jammu by equipping their physiotherapy unit with the latest rehabilitation machinery. Recognizing the need for inclusive infrastructure, the Bank also facilitated the installation of a lift, making the facility more accessible for elderly and differently-abled patients. This initiative has significantly enhanced the center’s ability to cater to poor and underprivileged individuals who depend on affordable physiotherapy services for recovery and well-being.

B. Education

SDG 4 - "Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all"

1. Digital awareness for pensioners promoting Jeevan Pramaan App

As part of its commitment to digital literacy and ease of access for senior citizens, J&K Bank, under its CSR, raised awareness about the Jeevan Pramaan app, a government initiative for pensioners. The Bank distributed 1.25 lakh posters across its zonal offices, providing clear instructions on how to download and use the app, which enables pensioners to submit their digital life certificates from the comfort of their homes.

This initiative underscores J&K Bank’s dedication to enhancing digital inclusion among pensioners, making it easier for them to access essential services without the need to visit branches in person. By promoting the Jeevan Pramaan app, the Bank supports both the welfare of pensioners and the Government’s broader digital transformation agenda.

2. Two Vehicles for Election Commission J&K for Voter Education

In support of electoral awareness and civic engagement, J&K Bank provided two vehicles to the Election Commission of Jammu & Kashmir to promote voter education and electoral literacy. These vehicles played a significant role in raising awareness during the recent assembly elections, reaching communities across the region to encourage informed participation in the democratic process.

The vehicles will continue to serve as mobile information centers for future elections, including panchayat and other local body elections, helping to spread key messages on voting rights and responsibilities. This initiative reflects J&K Bank’s commitment to community development and democratic participation, empowering citizens through sustained electoral awareness and literacy efforts across Jammu & Kashmir.

3. Support to Bhartiya Shiksha Samiti for Education Infrastructure in Kathua and Leh

As part of its focus on inclusive and accessible education, J&K Bank supported Bhartiya Shiksha Samiti by enhancing infrastructure at its schools located in Kathua (Jammu region) and Choglamsar (Leh). A dedicated school bus was provided to the Kathua campus to facilitate the daily commute of students from surrounding villages. Meanwhile, a "Library on Wheels" was introduced for the Leh school, allowing students from remote areas to access educational resources. This mobile library also supports literacy promotion through outreach to communities lacking library infrastructure.

 

4. Financial cum Digital Literacy Campaign

Recognizing the importance of financial literacy and digital awareness in today’s evolving economy, J&K Bank launched a comprehensive campaign across multiple platforms. The initiative included informative video capsules aired on television, radio (FM and AIR), newspapers, and social media. Topics ranged from digital banking safety, cyber fraud prevention, savings management, and use of government financial schemes. The campaign empowered citizens with essential knowledge, particularly in rural and semi-urban areas, to make informed and secure financial decisions.

5. School Bus to Army Goodwill School (Pinewoods), Hamirpur, Poonch

In support of underprivileged students in border and remote regions, the Bank provided a fully equipped school bus to the Army Goodwill School in Hamirpur, Poonch. The intervention ensured that children from nearby difficult terrains had a safe and reliable mode of transport to school. This initiative aligns with the Bank’s commitment to supporting education in sensitive and underserved areas, contributing to peace and stability through inclusive development.

 

6. Financial cum Digital Literacy Campaign

Recognizing the importance of financial literacy and digital awareness in today’s evolving economy, J&K Bank launched a comprehensive campaign across multiple platforms. The initiative included informative video capsules aired on television, radio (FM and AIR), newspapers, and social media. Topics ranged from digital banking safety, cyber fraud prevention, savings management, and use of government financial schemes. The campaign empowered citizens with essential knowledge, particularly in rural and semi-urban areas, to make informed and secure financial decisions.

7. Providing Notebooks to Underprivileged Students in Kalakote

On the occasion of Republic Day, J&K Bank distributed approximately 700 notebooks among students from low-income families in Kalakote. The initiative aimed to support school-going children with essential learning materials and promote a culture of education within economically weaker communities. This seemingly small but impactful gesture helped motivate students and their families to continue prioritizing education.

8. Contribution to Armed Forces Flag Day Fund (AFFDF)

As a mark of respect and support for the families of India’s armed forces, J&K Bank contributed to the Armed Forces Flag Day Fund. This donation helped support the education of 834 children of war martyrs for a full academic year. The initiative reflects the Bank’s commitment to national solidarity and its acknowledgment of the sacrifices made by the armed forces and their families.

 

9. Buses to 10 Degree Colleges Across Jammu & Kashmir

To improve access to higher education for students in rural and remote areas, the Bank provided buses to 10 government degree colleges across J&K. These institutions often cater to students who face significant transportation challenges. The availability of dedicated buses has increased regular attendance, improved safety, and contributed to reducing dropout rates, particularly among female students

 

10. Online Financial/Digital Literacy & Cybersecurity Campaign

As part of its digital CSR efforts, J&K Bank launched a targeted awareness campaign through its social media platforms. The initiative disseminated engaging and educational video capsules focused on financial literacy, digital transactions, cyber safety, and banking best practices. Designed for all age groups, the campaign enhanced digital readiness and security awareness among the Bank’s diverse customer base in J&K and Ladakh.

 

11. Upgradation of ‘Drishti’ Hostel for Underprivileged Girls at Pauni Chak

The Bank supported infrastructure upgrades at the ‘Drishti’ hostel in Pauni Chak, which provides comprehensive care—including education, shelter, food, and clothing—to underprivileged girls. Improvements were carried out in lodging facilities, lighting, sanitation, and learning spaces. The intervention was aimed at fostering a safe and nurturing environment for the holistic development of these young girls, enabling them to pursue education with dignity.

 

12. Upgradation of Viraj Bal Bhawan School at Khanpur, Nagrota

To create a more conducive learning environment, J&K Bank facilitated infrastructural upgrades at the Viraj Bal Bhawan School for underprivileged children in Khanpur, Nagrota. The work included improvements in classroom facilities, electrical fittings, sanitation units, and recreational areas. This initiative ensured that children from low-income families had access to basic and dignified education infrastructure.

 

D. Community Development/Welfare

1. A multi-purpose vehicle to Shri Amarnathji Shrine Board (SASB)

The annual Amarnath Temple Pilgrimage, conducted by Shri Amarnathji Shrine Board (SASB), is a challenging journey undertaken by millions of Hindu devotees through the remote and rugged Kashmir Himalayas. Situated at an altitude of 3,888 meters, the Amarnath Cave Shrine attracts over 500,000 pilgrims each year, requiring extensive logistical support to ensure safe and efficient passage. In response to this need, SASB coordinates with government departments, security forces, and NGOs to provide essential services, maintaining accessible, safe, and clean facilities along the pilgrimage route.;

To further support these efforts, J&K provided a multi-purpose vehicle to assist in the safe transportation of ill, injured, or deceased pilgrims, as well as essential yatra-related supplies. This vehicle will play a crucial role in enhancing safety, convenience, and operational efficiency for the pilgrimage.

2. Waste bins to Pahalgam Development Authority for use at Pahalgam

In support of environmental stewardship and community welfare, J&K Bank collaborated with the Pahalgam Development Authority to enhance waste management in the popular tourist destination of Pahalgam. Recognizing the impact of tourism on local ecosystems, the Bank provided 15 waste bins to help maintain cleanliness and preserve the natural beauty of the area.

These waste bins, strategically placed in high-traffic areas, aim to encourage responsible disposal practices among visitors, reduce litter, and promote a cleaner, healthier environment. This initiative aligns with J&K Bank’s commitment to sustainable community development and reflects its proactive role in supporting environmental conservation efforts in Jammu & Kashmir.

3. Waste bins to Pahalgam Development Authority for use at Pahalgam

In support of environmental stewardship and community welfare, J&K Bank collaborated with the Pahalgam Development Authority to enhance waste management in the popular tourist destination of Pahalgam. Recognizing the impact of tourism on local ecosystems, the Bank provided 15 waste bins to help maintain cleanliness and preserve the natural beauty of the area.

These waste bins, strategically placed in high-traffic areas, aim to encourage responsible disposal practices among visitors, reduce litter, and promote a cleaner, healthier environment. This initiative aligns with J&K Bank’s commitment to sustainable community development and reflects its proactive role in supporting environmental conservation efforts in Jammu & Kashmir.

4. IT Equipment to Press Club of Kashmir

As part of its efforts to foster community development and support free press, J&K Bank donated IT equipment to the Press Club of Kashmir. This included personal computers and printers to enhance the working infrastructure for journalists and media personnel. The initiative aimed to promote responsible journalism by providing a modern and efficient work environment. By empowering local media, the Bank contributes to the broader goal of a well-informed society.

5. Community Development Program in Heritage Village ‘Karcheykhar’, Kargil

In a holistic effort to improve quality of life in one of Ladakh's remotest heritage villages, J&K Bank implemented a comprehensive development program at Karcheykhar in Kargil. The project included the facelifting and exterior renovation of 64 traditional houses, construction of solar passive toilet blocks, and a new community hall. A fully equipped ambulance (Eco Van) was provided to ensure timely medical help in emergencies. Additionally, a full-fledged computer lab with five systems, a 5KV solar power bank, and a solar water heater were installed at the local government middle school, bringing sustainable education infrastructure to the area. Waste management was also strengthened through the installation of 64 waste bins across the village

6. Infrastructure Support to Schools Run by Punjab & Haryana Waqf Boards

J&K Bank supported two schools operated under the Punjab and Haryana Waqf Boards by upgrading their educational infrastructure. This included the installation of smart classrooms, air-conditioners, ceiling fans, and computers, providing students a modern and comfortable learning environment. The initiative was part of the Bank’s vision to support minority institutions and enhance access to quality education for all sections of society.

7. Enhancing Support for Children with Cognitive Disabilities – ‘Learning Edge’

 The Bank provided infrastructural and therapeutic support to the ‘Learning Edge’ centre, an initiative of Autism Welfare Trust, catering to children with cognitive and developmental challenges. The support included physiotherapy and vocational therapy equipment, solar panels for clean energy use, and other learning aids tailored for special children. This intervention was aimed at creating a more inclusive environment and empowering these children to lead more independent and confident lives.

 

8. Community Outreach Support Vehicle for ‘The Sara’

To strengthen the outreach capacity of ‘The Sara’—an organization involved in humanitarian aid, relief distribution, and disaster response—J&K Bank provided a dedicated vehicle. This enabled the organization to distribute food kits, respond to emergencies, and carry out relief operations more effectively, particularly in remote and underserved areas. The intervention improved last-mile delivery of aid and fostered resilience within local communities.

 

 

9. Upgradation of Special Care Facility – ‘Exceptional Minds’

J&K Bank extended support to the special care facility ‘Exceptional Minds,’ run by the Specially Abled Children Trust, to enhance the services provided to children with special needs. The initiative involved supplying physiotherapy tools, kitchen appliances for basic life skill training, and vocational therapy equipment. The project focused on skill-building, therapy, and day-to-day functional development for differently-abled children, contributing to their long-term well-being.

 

 

10. Infrastructure Development at Gulshan Mehal Hostel (Orphanage)

Recognizing the need for safe and structured living for orphaned and underprivileged children, J&K Bank supported the Gulshan Mehal hostel run by the J&K Yateem Trust. The support involved construction of a vital retention wall to prevent flooding and land erosion, as well as the development of a sports infrastructure within the hostel campus. These efforts aimed to improve both safety and recreational facilities for the children, fostering holistic development and well-being.

 

 

 

E. Ecology & Environment

SDG 11 - "Make cities and human settlements inclusive, safe, resilient, and sustainable"

SDG 13 - "Take urgent action to combat climate change and its impacts"

SDG 17 - "Strengthen the means of implementation and revitalize the global partnership for sustainable development”

1. E-Vehicles to AIIMS Jammu

J&K Bank provided four electric vehicles to AIIMS Jammu to enhance mobility support for patients, women, and individuals with disabilities. These e-vehicles offer a convenient and accessible mode of transportation within the hospital premises spread across a vast area, ensuring that patients and visitors can move around with ease and comfort, especially those with mobility challenges. This initiative aligns with the Bank’s commitment to improving healthcare accessibility and supporting inclusive infrastructure.

Beyond patient mobility, the e-vehicles will also serve hospital staff, facilitating efficient movement across the expansive AIIMS campus and contributing to a more sustainable and eco-friendly environment. Through this partnership, J&K Bank demonstrates its dedication to community welfare and environmental responsibility by investing in green mobility solutions that enhance the quality of healthcare services in Jammu.

2. E-Vehicles to IIM Jammu

J&K Bank recently donated four electric vehicles to IIM Jammu to enhance campus mobility for students, with a special focus on supporting female students and those with disabilities. These e-vehicles provide a reliable and accessible mode of transport within the campus, ensuring that students can move around comfortably and safely, particularly benefiting those who face mobility challenges. This initiative underscores the Bank’s commitment to fostering an inclusive and supportive educational environment.

The introduction of these eco-friendly vehicles aligns with J&K Bank’s dedication to sustainability and community development. By promoting green mobility, the Bank not only contributes to reducing the campus's carbon footprint but also helps create a more inclusive atmosphere that caters to the diverse needs of IIM Jammu's student community. This collaboration highlights J&K Bank’s ongoing commitment to empowering educational institutions and supporting students across Jammu & Kashmir.

3. Solar Power System for BALGRAN – Home for Destitute Children

J&K Bank funded the installation of a 40 KW on-grid solar power system at BALGRAN, a charitable home and school for orphaned and destitute children in Jammu. The move towards renewable energy not only reduced operational costs but also made the institution more self-sustainable. It ensured uninterrupted electricity supply for the hostel and classrooms, fostering a better environment for both living and learning.

 

4. Three 08-Seater E-Vehicles to IIT Jammu

To support green mobility and create an inclusive campus, the Bank provided three 08-seater electric vehicles to IIT Jammu. These vehicles are used for intra-campus transportation of students and staff, with a focus on accessibility for female students and persons with disabilities. The initiative reflects the Bank’s broader commitment to sustainability and promoting eco-friendly practices in premier academic institutions.

 

5. Green Campus Initiative: E-Vehicles to Jammu University and IOT Zakura

In continuation of its sustainability agenda, J&K Bank provided one electric bus to the University of Jammu and two electric vehicles to the Institute of Technology, Zakura (University of Kashmir). These vehicles facilitate daily in-campus mobility for students, faculty, and especially female and specially-abled individuals. The initiative supports the institutions’ green campus mission and enhances student safety and comfort.

 

6. Project Vasundhara – Walnut Plantation for Livelihood Generation

Under Project Vasundhara, J&K Bank distributed over 4,500 high-yield hybrid walnut saplings to 300 rural and marginal farming families across the districts of Kishtwar, Udhampur, and Kathua. This initiative aimed to promote sustainable agriculture, long-term economic empowerment, and environmental conservation. The project not only contributes to enhancing farmers’ incomes but also supports ecological restoration in hilly areas by encouraging tree-based livelihoods.

 

7. Solar Photovoltaic Power Plant for Islamic University of Science and Technology (IUST)

As part of its green energy CSR initiatives, J&K Bank funded the installation of a 300KW on-grid and 90KW hybrid solar photovoltaic power plant at IUST, Awantipora. This 390KW solar system is designed to reduce the university’s dependence on non-renewable sources, cut operational costs, and contribute to a cleaner, more sustainable academic ecosystem. The initiative reinforces the Bank’s role as a responsible corporate partner in the region's transition toward renewable energy.

 

8. Modern Zoo Management System & E-Vehicles for Jambu Zoo

To promote wildlife conservation and eco-tourism, J&K Bank provided financial support to Jambu Zoo, Jammu, for the implementation of a modern Zoo Management Information System (ZMIS) and the procurement of 10 electric vehicles for in-campus transit. These additions enhanced the zoo’s operational efficiency, enriched the visitor experience, and reinforced the Bank’s commitment to sustainability and biodiversity preservation.

 

9. Green Campus Initiative at SKUAST-Kashmir

J&K Bank supported Sher-e-Kashmir University of Agricultural Sciences and Technology – Kashmir (SKUAST-K) under its Green Campus initiative. The project involved funding of waste management systems, organic waste composting units, plastic recycling infrastructure, solar lighting, and provision of electric vehicles. The initiative aimed to instil environmental responsibility among students and staff, making SKUAST-K a model of sustainability in the academic space.

 

10. Swachh Kranti – Contribution to Swachh Bharat Kosh

Reinforcing its commitment to the Government of India's flagship sanitation program, J&K Bank contributed to the Swachh Bharat Kosh (SBK). This financial support contributed to building sanitation infrastructure and conducting awareness campaigns, particularly in rural and underserved regions. By participating in this nationwide mission, the Bank emphasized the importance of cleanliness, hygiene, and public health.

 

11. Three 08-Seater E-Vehicles to University of Kashmir

As part of its sustainable mobility initiative, J&K Bank provided three 08-seater electric vehicles to the University of Kashmir. These vehicles were deployed for intra-campus transportation with a special focus on safe and accessible transit for female students and differently-abled individuals. The project not only supports inclusivity but also contributes to reducing the campus’s carbon footprint.

 

F. Skill Development & Livelihood Generation

1. Skill Development in Collaboration with CIIIT Jammu and Baramulla

To address unemployment and skill gaps among youth, J&K Bank partnered with the Centres for Invention, Innovation, Incubation, and Training (CIIIT) in Baramulla and Jammu. The Bank supported skill development programs in cutting-edge domains such as robotics, electronics, and information technology. These programs empower young people, particularly from rural backgrounds, with market-relevant skills, improving their employability and entrepreneurship potential.

2.Contribution to JKBRSETI Society for Rural Skill Training

J&K Bank extended financial support to JKBRSETI Society, which runs 12 Rural Self Employment Training Institutes (RSETIs) across Jammu and Kashmir. These institutes provide free vocational training in sectors like tailoring, retail, hospitality, and agriculture to unemployed rural youth. The Bank’s support ensures continuity of these programs, fostering entrepreneurship, self-reliance, and sustainable livelihoods.

3. Financial Empowerment for Farmers – Prompt Repayment Incentive (PRI) Campaign

To promote financial literacy and responsible borrowing among farmers, J&K Bank launched a region-wide awareness campaign on Prompt Repayment Incentive (PRI). The campaign, disseminated through TV, radio, and social media, educated farmers about interest subvention benefits linked to timely loan repayments. This initiative aimed to reduce defaults and strengthen the credit culture in the agriculture sector.

 

4. Support to 'Kisan Sathi' Chatbot by Agriculture Production Department

J&K Bank supported the development and deployment of the 'Kisan Sathi' AI-powered chatbot, launched by the Agriculture Production Department. This digital assistant helps farmers access real-time information on crops, government schemes, market prices, and weather forecasts. The initiative represents a leap toward digital agriculture and strengthens the knowledge base of J&K’s farming community.

 

5. Promotion of Sports – Football Academies in Jammu & Srinagar

Recognizing the role of sports in youth development and social cohesion, J&K Bank continued its support to its twin football academies in Jammu and Srinagar. These academies provide professional coaching, nutrition, and training facilities to budding footballers across the region. The initiative nurtures local talent and promotes a healthy lifestyle, discipline, and teamwork among the youth.

 

6. Contribution to Prime Minister’s National Relief Fund (PMNRF)

As part of its disaster relief and emergency response mandate, J&K Bank contributed to the Prime Minister’s National Relief Fund. The fund supports victims of natural disasters, major accidents, and other emergencies across the country. This contribution reflects the Bank’s solidarity with affected communities and its dedication to humanitarian causes.

 

7. Preservation of Cultural and Archaeological Heritage of J&K

In a unique CSR intervention, J&K Bank funded the digitization of rare artefacts and heritage objects at the SPS Museum and Dogra Art Museum. The Bank also supported 3D mapping and digital documentation of six archaeological sites across Jammu & Kashmir. Additionally, an ethnographic gallery was established at the SPS Museum to promote public awareness and scholarly access to the region’s rich cultural legacy. This initiative underscores the Bank’s role in heritage preservation and cultural education.

 

Photo Gallery

CSR Committee

Ms. Shahla Ayoub

Chairperson CSRESGC

Mr. Umesh Chandra Pandey

Member

Mr. Anil Kumar Goel

Member

Mr. Anand Kumar

Member

Mr. Sudhir Gupta

Member

Contact

Location:

The Jammu & Kashmir Bank Ltd. Corporate Headquarters M.A Road Srinagar -190001, J&K , India

Call:

+91 0194 248 1930-35